Evaluating the effectiveness of an online simulation to teach business skills

Whitton, N. & Hynes, N. (n.d). Evaluating the effectiveness of an online simulation to teach business skills. ''E-journal of instructional science and technology', 9(1). Retrieved April 6 2006 from http://www.usq.edu.au/electpub/e-jist/docs/Vol9_No1/Current_Practice/Whitton_Hynes.htm

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This evaluation research conducted by the Manchester Metropolitan University and Napier Business School in the UK uses student focus groups to evaluate the effectives of an online simulation environment 'The Marketplace' that teaches business skills.

 

Focus groups consisted of undergraduate students and these were held mid-way through the project when students had already had exposure to the simulation game environment.